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    Norway: the Land of Fjords and Electric Cars.

    Norway is known for being a pioneer in electric vehicles. Why? What do the Norwegians do differently? And where are they headed? The answers are unexpected...

  • A clear plan to become a pioneer in electric cars.

    There is a revolution taking place on the streets of Norway. It is not loud and aggressive, but super-silent and downright friendly. While rowdy combustion engines continue to pollute the air in other European cities, Oslo has become clean and quiet thanks to the boom in electric vehicles. Norway, with its population of 5 million, smashed an important milestone just last year. Whereas 42 percent of all new car registrations were all-electric in 2019, this figure rose to 54 percent in 2020. If we were to include plug-in hybrids, it would surge to 75 percent. Why? Are the Norwegians particularly in touch with nature and open to advances in technology? Maybe. But another reason is more probable.

    Norway’s government is pursuing a clear aim: all newly registered cars should be emission-free by 2025. The main way the Government plans to achieve this is by offering incentives. It goes without saying that their citizens are wondering why they should convert to new technology. The government’s response: because it will pay off. In many ways! You will not have to pay the 25 percent VAT. You will not have to pay the expensive import charges on your car. And you will not have to pay the registration fee, which can be around €10,000 for larger vehicles in Norway. Vehicle tax is also very low-cost for you. And if you are buying a company car, then your tax will be cut by up to 60 percent. Yes, this sounds good. And many car drivers will probably be delighted. “Strap yourselves in because that’s not all,” says the Government. There are even more benefits for you: You can park for free in most towns and cities, you don’t have to pay congestion charges and you can save on bridge and tunnel tolls. You can also use ferries free of charge and drive in the bus lane in cities. This is why electric cars in Norway actually end up being slightly cheaper than petrol and diesel vehicles. So it’s no wonder the Land of Fjords is now also the Land of Electric Cars.

    View of Oslo during a sunset In Oslo, the air is clear and clean - thanks to the elecric car boom.


  • Charging infrastructure applies the brakes to the boom.

    Couple walking along the path while the e-car is charging at the wallbox With the wallbox Webasto Live you can charge your electric car easily and relaxed at home.

    The state is doing all it can to get people to switch from combustion to electric engines. State-owned vehicle fleets, for example, need to go fully electric by 2024. Power connections intended for wallboxes must be installed in new builds. And tenants have the right to have a charging station in their home. But there’s a problem: the population is putting pedal to the metal, but the charging infrastructure is lagging behind. Although you can refuel with green energy for free, and the state acquires 98% of this from hydropower, in reality you often find three or four electric cars queuing at public charging points.

    And these points only have an output of 11 kilowatts of power, so they are rather slow. These charging stations are now increasingly being removed and replaced by quick-charging stations. However, drivers have to pay for their fuel here. There are 3,300 quick chargers in the country (as of late 2020), one per 104 electric cars. Thousands more are needed. The EV pioneers need to lightly apply the brakes. The Norwegian Electric Vehicle Association is now advising the public to only buy an electric car if they have their own charging station at home, for example the Webasto Pure or Webasto Live wallbox.

  • Is the end of subsidies in sight?

    The strategy of helping the new technology to achieve its break-through by providing incentives has worked. But part of the strategy is to gradually withdraw the incentives once success is in sight. Ultimately, subsidies put an enormous strain on the national budget. This is where Norway is at right now.

    They are even discussing ending the VAT exemption. In no other country in the world is the rate of newly registered electric vehicles as high as it is in Norway. It will be exciting to see how things turn out once the government incentives for electric cars are gradually withdrawn.

  • Our Products

    Webasto Pure 

    Easy, safe, practical and quick: The cost-effective Webasto Pure charging station offers you high charging power, maximum safety, and the utmost convenience.

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    Webasto Live

    Smart, efficient, and connected: With the Webasto Live charging station, you use the opportunities and advantages of the electric mobility optimally. 

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    Webasto Mode 3 Type 2 Charging Cable

    Webasto Charging Cable

    Our "to go" charging cable allows charging at public charging stations. The Mode 3 type 2 charging cable is suitable for electric cars with type 2 connector. 

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